Agent Bank Consumer Privacy Notification

WHAT DOES SERVISFIRST BANK DO WITH YOUR INFORMATION?

WHY?

Financial companies choose how they share your personal information. Federal law gives consumers the right to limit some but not all sharing. Federal law also requires us to tell you how we collect, share, and protect your personal information. Please read this notice carefully to understand what we do.

WHAT?

The types of personal information we collect and share depend on the product or service you have with us. This information can include:

  • Social Security number
  • Income
  • Account balances
  • Payment history
  • Credit history
  • Mortgage rates and payments

When you are no longer our customer, we continue to share your information as described in this notice.

HOW?

All financial companies need to share customers’ personal information to run their everyday business. In the section below, we list the reasons financial companies can share their customers’ personal information; the reasons ServisFirst Bank chooses to share; and whether you can limit this sharing.

WHAT DOES SERVISFIRST BANK DO WITH YOUR PERSONAL INFORMATION?
Reasons we can share your personal information Does ServisFirst Bank share? Can you limit this sharing?
For our everyday business purposes - such as to process your transactions, maintain your account(s), respond to court orders and legal investigations, or report to credit bureaus Yes No
For our marketing purposes - to offer our products and services to you No We don't share
For joint marketing with other financial companies No We don't share
For our affiliates’ everyday business purposes - information about your transactions and experiences No We don't share
For our affiliates’ everyday business purposes - information about your creditworthiness No We don't share
For non-affiliates to market to you COPPA (Children Online Privacy Protection Act) Compliance No We don't share

The ServisFirst Bank website is not directed to individuals under thirteen (13) years of age, and individuals under the age of 13 years should not provide personally identifiable information through the site. We do not knowingly collect information from individuals under the age of 13 years without parental consent. Because of this, ServisFirst Bank is compliant with COPPA regulations.

WHAT WE DO
How does ServisFirst Bank protect my personal information?

To protect your personal information from unauthorized access and use, we use security measures that comply with federal law. These measures include computer safeguards and secured files and buildings. We also maintain other physical, electronic and procedural safeguards to protect this information and we limit access to information to those employees for whom access is appropriate.

How does ServisFirst Bank collect my personal information?

We collect your personal information, or example, when you

  • Open an account
  • Deposit money
  • Give us your income information
  • Give us your employment history
  • Give us your contact information

We also collect your personal information from others, such as credit bureaus, affiliates, or other companies

Why can’t I limit all sharing?

Federal law gives you the right to limit only

  • sharing for affiliates’ everyday business purposes – information about your creditworthiness
  • affiliates from using your information to market to you
  • sharing for nonaffiliates to market to you

State laws and individual companies may give you additional rights to limit sharing. See below for more on your rights under state law.

DEFINITIONS
Affiliates

Companies related by common ownership or control. They can be financial and non-financial companies

  • ServisFirst Bank has no affiliates
Nonaffiliates

Companies not related by common ownership or control. They can be financial and non-financial companies.

  • ServisFirst Bank does not share with nonaffiliates so they can market to you
Joint Marketing

A formal agreement between nonaffiliated financial companies that together market financial products or services to you.

  • ServisFirst Bank doesn’t jointly market.
Other Important Information

You may have other privacy protections under applicable state laws. To the extent these state laws apply, we will comply with them when we share information about you.

For California residents: We will not share information we collect about you with non-affiliated third parties, except as permitted by law, such as to process your transactions or maintain your account. We will limit sharing with affiliates to the extent required by California law.

For Vermont residents: We will not disclose information about your creditworthiness to our affiliates and will not disclose your personal information, financial information, or credit report to non-affiliated third parties to market to you, other than as permitted by Vermont law, unless you authorize us to make those disclosures. Additional information concerning our privacy policies can be found at [website link] or call 855-881-0364.

For Nevada residents: We are providing this notice to you pursuant to state law. You may be placed on our internal Do Not Call List by calling 855-881-0364 and speaking with a customer service representative. If you have questions about this notice, you may contact us at the following address: 2500 Woodcrest Place, Birmingham, AL 35209, or you may also contact the Nevada Attorney General’s office at: Bureau of Consumer Protection, Office of the Nevada Attorney General, 555 E. Washington Avenue, Suite 3900, Las Vegas, NV 89101, call 702-486-3132, or e-mail AGINFO@ag.state.nv.us.

*Please keep in mind that, as permitted by law, if you have a co-branded credit card account with us and one of our co-brand partners, we share information about you with that co-brand partner in connection with maintaining and servicing your account, including for that financial partner to market to you. Federal law does not give you the right to limit this sharing. We may also disclose nonpublic personal information about you to nonaffiliated third parties, including our co-brand partners, as permitted by law.