March 31, 2022
ServisFirst Bank Earns Exclusive Endorsement
from Washington Bankers Association
Receives Seal of Approval for Agent Credit Card Program
Birmingham, AL -
ServisFirst Bank, a subsidiary of ServisFirst Bancshares (NYSE:SFBS), earns exclusive statewide endorsement by the Washington Bankers Association (WBA) for the Agent Credit Card program offered by ServisFirst Bank.
ServisFirst Bank is a full-service correspondent provider and currently issues cards for over 140 community banks across the country, including many that have recently converted from other agent credit card programs. Through the program, WBA members will be able to issue credit cards to their customers, both commercial and retail, with their own bank’s logo.
The Washington Bankers Association Professional Services (PROS) board of directors approved the endorsement, citing ServisFirst Bank’s innovative product offerings, customer service, and transparency on pricing. ServisFirst Bank provides a simple, straightforward program that includes credit card marketing and portfolio management services at no cost to Washington Bankers Association member banks.
“We are excited to be able to offer our members a high-quality agent credit card program through our partnership with ServisFirst Bank,” states Glen Simecek, President and CEO of the Washington Bankers Association. “ServisFirst has a proven success record. I have confidence that they will deliver the same quality of service here in Washington that has enabled them to succeed in other states.”
“We started self-issuing credit cards in 2011 because we weren’t satisfied with any of the programs on the market,” states Rodney Rushing, ServisFirst Bank Executive Vice President and Chief Operating Officer. “We knew that other banks also wanted a card program focused on customer service and transparency, which we are proud to offer. We are tremendously excited to be able to support the state banking associations by offering a program that will help their members offer quality products and solutions to their customers.”
ServisFirst Bank is also the exclusive agent credit card program for the American Bankers Association.
For more information regarding the endorsement or to speak to a representative of ServisFirst Bank, please contact Krista Conlin, Krista@KCProjects.net. For more about ServisFirst Bank, please visit www.servisfirstbank.com.
ABOUT WASHINGTON BANKERS ASSOCIATION
The Washington Bankers Association leads the banking industry as a premier provider of advocacy, education, and products and services. For more than 100 years, the WBA has been actively involved in shaping the legislative issues that impact the success of Washington’s banks. WBA’s comprehensive educational offerings are available in a variety of formats to make training as convenient, timely, and cost-effective as possible. WBA supports the missions of our members, connecting and promoting their philanthropic efforts. To learn more about the WBA, visit www.wabankers.com.